Well-known distributor of big Sandalwood films, Samarth Prasad is venturing into the exhibition field. After distributing many films over the last few years Prasad has now taken the popular Roopam theater in Hubli on lease for 15 years. The first film under his management that will be released in Roopam will be Shivarajkumar-Ramya starrer Aryan this Friday.
Prasad made a new entry into distribution with Rose recently and changed his business model from buying films outright to distributing on commission basis. What model he adopts in the exhibition field is to be seen now and Sandalwood is looking forward to the businessman's entry to the field withinterest.