The film that created new records in the Kannada film industry; Bangarada Manushya, was released in 1972. Popular producer R Lakshman was a partner in the film which was based on a novel by BV TK Ramarao. Ramarao was known for his crime and detective novels, but this film was a social drama. Directed by Siddalingaiah, who had directed Rajkumar in Mayor Muttanna earlier, the film went on to become one of the most loved films of all times. The film had a phenomenal box office run and was screened for two years in a row in the States film theatre on Kempe Gowda road in Bangalore. The film had a deep social impact on the audience as well and there are many stories of people in the city going to villages and becoming farmers.